Selling an idea

Some useful tips about how to sell an idea
Krauthammer, June 2012
How can you make your colleagues just as enthusiastic about your idea as you are?
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Research

Who are we? Are we the same people we were yesterday? How different are we from others? Questions surrounding an organisation’s identity become very relevant in turbulent times.

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Video "Realignment conversation"

Test yourself

Identity refers to who the leader fundamentally is. Key question is to what extent a leader’s identity allows her/him to behave differently in different contexts.

© 2014 Krauthammer International

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