The VIP programme offers you a mix of interactive presentations, tailor made workshops, a personal coaching session and best practice sharing:

Day 1 - Thursday, January 3

14:00 – 14:30

Welcoming and get-together

14:30 – 15:30

Opening and introduction
Your hosts: Arzu Grützner and Joost van Veluwen

15:30 – 17:00

You can choose one of these two workshops: 

1. Designing a compelling learning progamme
Based on a practical case you will create a development programme yourself. Afterwards we will have a closer look at different instructional design approaches. We will also share your findings and discuss questions.

2. Next generation corporate universities
We will exchange about the different stages of corporate universities and it’s evolvement in the digital era.

Your facilitators: Malgorzata Goncerzewicz and
Jos Velthuis

17:00 – 17:15


17:15 – 18:45

Work with your business case
You will present your business case in a small sub-group. The group members will challenge your case and help you to find new approaches. Next to the peer-to-peer-coaching a Krauthammer consultant will be participating in the group work.


Krauthammer University opening drink 

20:00 – 22:00

Dinner with your account manager and other Krauthammer consultants


Day 2 - Friday, January 4

08:30 – 10:00

Coaching: Your personal coaching session (preparation needed)

10:00 – 10:30


10:30 – 12:30

You can choose one of these two workshops: 

1. How to create high performing teams? 
In this case driven session you will learn about the vital attributes, the key axis and the development stages of high performing teams in constantly changing organizational settings.
Your facilitator: Thierry Stéphan

2. The challenge of sales management in a complex era 
We will start by exchanging about the meaning of sales excellence. What are your views, what changes do you witness and how to prepare for the near future? The second part is sales management in action. How can you make your sales reps and KA managers more successful? Experience how sales success can be owned and triggered by your sales management!
Your facilitator: Thijs Westerkamp 

12:30 – 13:15


13:15 – 14:45

The core of Krauthammer education & development
How do we train and educate our consultants? Get a deep insight into Krauthammer University which is our DNA for more than 45 years.

14:45  – 15:00


15:00 – 16:00
Wrap up and closing

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